I'm very high, so when I got this advert in the mail it took me a good 20 minutes to figure out the scam and see through the (dark) design patterns that went into this
fyi: the "confirmation code" is redacted because i assume if you call a robot will say "confirm your address is [address this was mailed to]"...which is noneya business!
I love mailer lotto games cause I always win them. Ive never tried to cash in (for obvious reasons), but ots nice of the burgois overlords to make me feel wanted
@DeadHorse It's so tricky!
this is a "winning card" and the design and colors and ordering makes you look like 2500
> “order of winning hand does not match order of winning prizes”
so the real 'token' is the confirmation code. You do not know what you win until you
> compare your confirmation code to the prize board at the dealership to indentify your prize
(which will be $50)
but you will have to sit through a presentatinn
It’s a mlm or timeshare situation
That blows. Our local prizes are usually a cheap, off-brand smart watch.
@DeadHorse 😆 weird how so much money, psychology and research went into a trick-you-to-sit-through-a-presentation scheme
also, this is obviously a template: this ad agency sells these contests as a service
& you know that confirmation code goes into a tracking system that says "this address<->code pair looked at this ad"
it's IRL ad-click tracking!!
and then they probably sell those "engagement metrics"
and they look at the "metrics" to A/B test layouts to make it trickier in the future!
@paranoid sadly I've not researched it (now I gotta), but there seems at least to me to be a huge socio-economic aspect to it. I've lived in all sorts of neighborhoods and when its in a more affluent area I get a few a week, but in low rent areas like I'm in now, my letterbox is stuffed full every day.
a private mastadon instance to experiment with